Simple advice on product psychology

// Interesting posts for entrepreneurs as well as simple for simple customers, short enough to be really read and with 3 takeaways you can keep in mind and/or implement.

// I first thought this was something close to Pocket, which I use everyday for collecting intersting posts from my technology watch - but Dragdis is different, as you can choose to save only a picture, a video or even just a text extract without bookmarking the whole web page ! Moreover, I like how you can create and manage folders (with custom icons and colors, cute !) and/or tags to keep your discoveries organized at hand.

Since early 2009 Google’s Matt Cutts has recorded a superhuman number of videos to help struggling site owners understand their site in search. While the videos are great, sometimes the guy just needs to get to the point. With that in mind we’ve done the hard work and watched every Matt Cutts video to pull out simple, concise versions of his answers : The Short Cutts !

// Click on the video of your choice to view it without leaving the site. Also note that you can sort items by categories… or by Matt Cutt’s t-shirt color if you’re curious discovering random Short Cutts !

Having worked in the online advertising industry for over a decade, we found it frustrating that we couldn’t find a simple way to search for ads. Online ads have tended to be transient, visible one second and gone the next. Whether you want to see the ads from a particular brand, discover new advertisers, or get inspiration from innovative creative campaigns, the need for a centralized ad search is evident.

Left brain vs. Right brain Marketers

These two types are marketers are driven by two different sides (hemispheres) of the brain.Left-brain marketers (the traditional SEOs) tend to be analytical and numbers-driven in nature. Right-brained marketers (the traditional content marketer) are more open to creative concepts and storytelling.

Left brain vs. Right brain Marketers

These two types are marketers are driven by two different sides (hemispheres) of the brain.
Left-brain marketers (the traditional SEOs) tend to be analytical and numbers-driven in nature. Right-brained marketers (the traditional content marketer) are more open to creative concepts and storytelling.

A nice compilation of emailing campaigns with interesting design. Good point : emails are organized under different categories for you to easily find inspiration with a particular topic, ex. account activation, welcome email, newsletter and so on.

And if you want even more inspiration, check out the following site, in French this time, but also with nice resources (over 1,000 newsletters indexed) :

The Mailing Book :
une galerie d’emailings destinée
aux créatifs et rédacteurs.